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PACKAGE DESIGN AS TASTY AS THE SAUCE
In the vast array of barbecue sauce brands on the shelf, Jake’s was one of many niche brands getting lost in the visual clutter. After an in-depth shelf audit, Kendall Ross created a packaging program that successfully re-positioned the product line as a unique alternative to the many mass-market sauces on the shelf. The rustic textures, weathered typography and rich illustrations of the natural ingredients emphasized the authentic origins and award-winning recipe. |
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PRODUCT PACKAGINGPRODUCT SEAL---------------------------- |
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